Iyadine works with aspirational Governments, Businesses, NGO’s and Non-Profits that believe in the potential to create change and spark purpose driven movements through strategic communication initiatives.
We’ve always got our finger on the pulse on what’s happening globally, creating projects that solve real problems.
ABOUT US
The name Iyadine is derived from the chemical element “Iodine”, the properties of which mirror the qualities and style of our firm. We act as a catalyst, inspire change and create quantifiable and lasting impact. Just a small amount of Iyadine is required to propel each of our clients mission into action.
Unlike the patriarchs of other communications & PR companies, our firm is driven by the millennial generation. We believe the millennials of this generation are the catalysts of a new brand of leadership. A type of leadership that is bold, creative, enterprising and fearless.
HOW WE WORK
We shape thought-provoking strategies that are effective in breaking into mainstream conversation through the use of new media and technology. We regularly provide clients with quantifiable data, meaning the success of each initiative can be constantly measured.
By stepping away from the rigidity of a corporate hierarchical structure, we pool together exceptional young talent on a project-by-project basis, hiring based on the diversity in their story, depth of vision and creative expression. The flexibility of our approach enables us to hire the right talent for each individual project.
OUR WORK
Gateway KSA gives today’s best and brightest students the chance to experience Saudi Arabia from a unique perspective, learning first-hand how the Kingdom is changing and the steps it is taking to achieve its ambitious vision for the future.
This educational program brings together like-minded students from top-tier universities across the world, generating debate, stimulating discussions and the conception of new ideas, with the opportunity to learn from business leaders, local Saudis and each other.
Formula E, an Electric Street Racing Championship, was conceived in 2011 by a small team committed to creating a greener future and changing people’s perception of electric vehicles around the globe. Iyadine played a strategic role in the development stages of the project, working on the operational set up of the championship in ten cities globally, with a notable role in securing investors, host cities and sponsorship.